RAJAR was released earlier this month, the survey that determines listening trends and habits for radio. RAJAR for the last couple of years have also included podcasts in their data and for this quarter there are no big headlines as such except for the fact that podcast usuage has remained steady.
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We have released another series of telephone interviews with key speakers at this years Destinations Holiday and Travel Show with the The Times and Clarion Events.
Podcast guests include:
Kate Humble (BBC Springwatch and www.stuffyourrucksack.com) , John Simpson (BBC News), Julia Bradbury (BBC), David Shukman (BBC), Simon Reeve and many others on the way.
Research over the past 5 years has shown for certain that online video and podcasts impact B2B purchase decisions. Buyers want to be re-assured that you understand their businesses and needs. B2B clients especially, appreciate working relationships so they want to know who the people are behind your company and by providing quality thought leading and educational content you can satisfy all these preferences by using online audio and video. You should find that a quality podcast or video series not only generates leads but furthermore nurture those leads for you so that when they are ready to bring you their business, they are the ones calling you! Read the rest of this post »
Apple launched its latest update to iTunes recently with its most dramatic make-over for a long time it features a redesigned iTunes store and more advanced applications for the iPod and iPhone which makes accessing and syncing podcasts, web applications and iPhone apps even easier!
Find out more about the new features on the official page and get an under the skin review from the guys at Techradar.com.
If you are STILL unsure about what the world of iTunes and podcasting has to offer, firstly where have you been?! and secondly you can download it here.
Online video has reportedly increased lead generations on property websites by a massive 30%. See the article here.
This of course is of no surprise to us, not least because we have experienced similar increases working with our clients such as Top Gear Live who reported 30% response rates for ticket sales on their email marketing as soon as they added the podcast to their campaigns.
Proof if ever it were needed that the use of online media both audio and video can vastly increase lead generation and ultimately conversions to sales for ANY industry or campaign - not just property! Read the rest of this post »
We are very excited about the continuation of the MPH Show featuring Top Gear Live podcasts for 2009. This year see’s a change to the format with more prizes and interviews than ever!
Subscribe via iTunes for free now for Elo’s Guide to Bling, Pre-Show exclusives, Interviews with the worlds best prestige and performance supercar manufacturers and all the latest supercar news and reviews. Win prizes by registering online and guessing the star car! We will also be speaking to Top Gear theatre producer Rowland French and presenters Richard Hammond and James May.
EIAA’s Ad Barometer Report for 2009 has, (as we predicted) confirmed that Traditional TV & Radio are continually losing out to Online Media sponsorship and advertising. This is most notable within online video with the growing popularity of pre-roll and post-roll advertising.
The two biggest new media conferences, Blog World Expo and New Media Expo have this week announced that they are to merge into one annual event to be held at the Las Vegas Convention Centre between the 15 - 17th October 2009.
Friends of Podcast Voices and Video the Podcast Brothers, Tim and Emile Bourquin began the then named Podcast Expo, in 2005. Held at a convention centre near Ontario Airport California the event attracted Read the rest of this post »
We have had a bit of a revamp here at Podcast Voices and Video and have moved to some nice new offices in Farringdon, London. For our full new address pop across to the contact page on the website.
Speaking of which, we thought it was only proper that with our nice new offices we had a nice new website as well. Read the rest of this post »
Net Communities acquires online audio and video production company Podcast Voices Limited
Net Communities are pleased to announce the acquisition of Podcast Voices and Video, a production business specialising in the production of online audio and video. Podcast Voices was established in 2005 when the word Podcast had just been invented, since then its clients have included leading advertising agencies and brands such as Lonely Planet, Sunday Times Destinations Show, MPH / Top Gear Live and Imago Tech Media (UCExpo/IPExpo).
Podcast Voices Production Director and former shareholder Wayne Scott said: “We are very excited about becoming a part of the Net Communities family, we have years of experience in producing online audio and video for a range of great clients, this move now gives us the opportunity to extend our offering to include the marketing and promotion of the audio and video programmes we create for our clients. In addition we will now bring our skills in-house to enable the launch of sites like www.TechBuff.com, Net Communities new Photo and Video reviews site.”
Andy Evans Managing Director of Net Communities added “Wayne and his team are highly skilled in online audio and video production, we’ve used their services many times for bespoke projects created for clients like Sony Ericsson www.idealdayout.com and even for our own home page animated video. I’m over the moon that we can now deliver in-house audio and video productions when creating innovative marketing solutions for our clients.”
More on Podcast Voices and Video: www.podcastvoices.com