RAJAR data for podcasts this quarter

RAJAR was released earlier this month, the survey that determines listening trends and habits for radio. RAJAR for the last couple of years have also included podcasts in their data and for this quarter there are no big headlines as such except for the fact that podcast usuage has remained steady.
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The Times presents Destinations Holiday and Travel Show 2010

We have released another series of telephone interviews with key speakers at this years Destinations Holiday and Travel Show with the The Times and Clarion Events.

Podcast guests include:

Kate Humble (BBC Springwatch and www.stuffyourrucksack.com) , John Simpson (BBC News), Julia Bradbury (BBC), David Shukman (BBC), Simon Reeve and many others on the way.

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iTunes 9 - new update from Apple

Apple launched its latest update to iTunes recently with its most dramatic make-over for a long time it features a redesigned iTunes store and more advanced applications for the iPod and iPhone which makes accessing and syncing podcasts, web applications and iPhone apps even easier!

Find out more about the new features on the official page and get an under the skin review from the guys at Techradar.com.

If you are STILL unsure about what the world of iTunes and podcasting has to offer, firstly where have you been?! and secondly you can download it here.

Online Video for Successful Lead Generation

Online video has reportedly increased lead generations on property websites by a massive 30%. See the article here.

This of course is of no surprise to us, not least because we have experienced similar increases working with our clients such as Top Gear Live who reported 30% response rates for ticket sales on their email marketing as soon as they added the podcast to their campaigns.

Proof if ever it were needed that the use of online media both audio and video can vastly increase lead generation and ultimately conversions to sales for ANY industry or campaign - not just property! Read the rest of this post »

Podcast Voices and Video produces the MPH featuring Top Gear Live Podcast again for 2009

We are very excited about the continuation of the MPH Show featuring Top Gear Live podcasts for 2009. This year see’s a change to the format with more prizes and interviews than ever!

Subscribe via iTunes for free now for Elo’s Guide to Bling, Pre-Show exclusives, Interviews with the worlds best prestige and performance supercar manufacturers and all the latest supercar news and reviews. Win prizes by registering online and guessing the star car! We will also be speaking to Top Gear theatre producer Rowland French and presenters Richard Hammond and James May.

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EIAA’s Ad Barometer 09 confirms TV & Radio losing out to Online Media Sponsorship

EIAA’s Ad Barometer Report for 2009 has, (as we predicted) confirmed that Traditional TV & Radio are continually losing out to Online Media sponsorship and advertising. This is most notable within online video with the growing popularity of pre-roll and post-roll advertising.

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New Media Expo merges with BlogWorld creating BlogWorldNewMediaExpo in 2009

The two biggest new media conferences, Blog World Expo and New Media Expo have this week announced that they are to merge into one annual event to be held at the Las Vegas Convention Centre between the 15 - 17th October 2009.

Friends of Podcast Voices and Video the Podcast Brothers, Tim and Emile Bourquin began the then named Podcast Expo, in 2005. Held at a convention centre near Ontario Airport California the event attracted Read the rest of this post »

Obama Discovers that the Internet is the Most Trusted Source of Information

Barack Obama is the new US president, as I’m sure anyone who hasn’t been on Mars all of this week is well aware. Already analysts are looking into what his campaign used to bring about the victory and the findings have uncovered some interesting facts on the attitude of people to Online Media and the Internet. Read the rest of this post »

Web Tutorials for Schools, Can This be Useful for Business Too?

The power of using web video for teaching has been realised by Brightstorm a video site that brings the most talented tutors into contact with students that need a little more help. Although based in the US it’s clear that this is a model that could work across the world. Brightstorm launched yesterday after gaining a six million dollar investment from Korean company KTB Ventures. Read the rest of this post »

MPH featuring Top Gear Live Launches Podcast Series to Engage Fans and Push Ticket Sales in Run Up to Annual Motor Show

The annual Prestige & Performance Motor show, ‘MPH featuring Top Gear Live’ is launching an eight-part audio podcast series to give fans a teaser of show content and push ticket sales.
The campaign, which will run from August to November, follows hugely successful results from a similar podcast series last year.

Podcast production company Podcast Voices has produced the series and will release a new episode every two weeks in the run up to the show, which starts on 30 October at Earls Court in London. Content includes interviews with stunt drivers and exhibitors from the show. Read the rest of this post »